BGSU MEN’S BASKETBALL
BUILDING THE PROGRAM
My work was directly involved in recruiting efforts, player development, and doing what it takes to build up a mid-major program in this new transfer portal era.
Collateral ranged from graphics that helped recruits visualize BGSU as their destination, visit itineraries, covers for development plans, and more.
getting fans involved
Fan engagement is incredibly important to the program’s success, the team’s competitive success, and the school’s success. Getting students to the games and bringing spirit can be the difference between a win and loss. We fought to get BGSU MBB on the student’s radars at a school where basketball was not the first choice.
Designs were posted online and in person around campus.